Thursday, October 23, 2008

Netflix Watch Now Arrives for Samsung Blu-Ray Players

Netflix, Inc said in a Press Release Wednesday that the Samsung BD-P2500 and BD-P2550 Blu-ray DVD devices can now play Netflix Watch Now (video streamed over the Web from Netflix.)
This new Samsung/Netflix alliance makes the fourth hardware partnership by Netflix with CE companies.  The first ones included:
Customers who already own Samsung BD-P2550 and BD-P2500 Blu-ray players, can upgrade these devices at no additional cost (Update should be at this link) to enable the Netflix Watch-Now service.
Another interesting note from the press release was this statement:
The companies also said they are collaborating to enable Samsung to integrate instant streaming from Netflix into a range of home entertainment products.
I expect to see the Netflix Watch-Now service integrated into many more hardware devices in the next year as it seems to be the Netflix strategy to make as many devices as possible Netflix-Streaming-Ready.